I was a stock broker in 1969. Times like this reminded me of how I got through 1973-1974, built a business and learned lessons I haven't forgotten. Patience is required. If you give it away, you'll have an unhappy customer. If you don't make the price attractive enough, you'll have an unhappy customer. Everyone's home is different. "My home is different. It's worth more than ...... because........"
Have you heard that or even said that. Now that we know almost everything about the business (kidding-going on our 4th year and open to ideas, suggestions etc ) we are using our interpretation of "the law of big numbers. In our community there are 85 homes that we know of on the local MLS Boards + at least 7 FSBOs. The average price List Price/FT/under air is $181. The average sold price for the 38 homes that have sold is $161/FT/under air. If our customer/prospect is outside the high number, we will ask why and so far it's usually "My Home is Different " We will work on finding out why that is and is it justifiable.
That is a BIG CLUE to work with when pricing a home or doing a listing presentation. We're sure there are more sophisticated ways to go about pricing, but it certainly has taken care of the " my home is different" situation for us.
Thank you in advance for letting us know your opinion about pricing. This has been working for us and hope it helps you. Finding Buyers is something else and having other agents show your listings is a major item. We'll save it for another time.
Happy New Year 